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You are looking to expand your understanding of method selection for your current and future projects. Where do you begin? With so many methods to choose from, how do you choose? How do you determine how long the project will take? How do you determine who to recruit, how to recruit, and how many people should be in your study? How do you ensure that the results will lead to change in the business?
In this 3-hour workshop, you will work in small instructor-led groups to determine the best research approaches to solve real industry problems. UX Research experts will guide you through the process of choosing methods and designing studies. You will work in small groups and by yourself with the goal of getting different perspectives about UX Research. You will share your proposed projects and get feedback from peers and industry experts.
Space is limited to 15 people to ensure an optimal learning experience.
After this workshop, you will be able to…
Understand appropriate method selection when planning UXR projects
Focus your UX research appropriately
Ensure business problems match your research plans and that your UX research can answer business questions.
Date: Wednesday, March 20, 2024
Time: 11:00a - 2:00pm PT | 2:00 - 5:00pm ET
Cost: $150 USD
What people are saying:
This workshop is led by:
Jen Romano, Ph.D. Applied/Experimental Psychology
UX Research Lead and Strategist
Part-time consultant for 20+ years; recent convert to full-time consulting
Instructor at University of Berkeley Extension and University of Maryland
Former Senior UX Research Strategist and Lead at Google
Former Director of User Experience Research at Bridgewater Associates
Former Senior UX Researcher at Facebook and Instagram
Former UXPA President, UXPA Director of Marketing and Communications
20+ years of experience in UX
Author of more than 30 articles, chapters, and books, including Usability Testing for Survey Research
Speaker, teacher, coach
www.romanocog.com
Jen on LinkedIn
Sabrina Duda, M.S. Psychology (Engineering Psychology / Cognitive Ergonomic and Computer Science)
Principal UX Researcher at The Stepstone Group
25+ years of experience in UX
Author & speaker & mentor
www.smiling.club
Sabrina on LinkedIn
Rebecca Destello, M.S. Human Centered Design & Engineering
Senior Research Manager at Google
Affiliate Lecturer at University of Washington
Former Research Manager at Facebook
18+ years of experience in UX
Speaker & teacher & coach
Rebecca on LinkedIn